All campaigns, products and services active between April 01, 2021 and December 31, 2022 are eligible for submission as entries for the Drivers of Digital Awards & Summit 2022
For the Digital STARTUP Awards, entries shall be accepted from all the Start-ups which have started
operating only on or after April 01, 2016
Entries across all categories and sub-categories (except Digital Agency of the Year) shall be evaluated on the following criteria carrying (10 points per criterion; 10 being the highest and 0 being the lowest that can be allotted):
| Weightage Across Categories | |||||||
| Parameter | Digital Marketing Awards | Digital Financial Awards | Digital Startup Awards | Digital Content Awards | Mobile Awards | Website Awards | Digital Strategy/Campaign Awards (Sector Specific) |
| Creativity & Innovation | 20% | 20% | 30% | 50% | 30% | 30% | 10% |
| Strategy & Execution | 20% | 10% | 20% | 20% | 20% | 20% | 40% |
| Disruption in the makret | 10% | 30% | 30% | 10% | 10% | 10% | 10% |
| Impact/Reach | 20% | 20% | 10% | 10% | 30% | 30% | 20% |
| ROI/Results | 30% | 20% | 10% | 10% | 10% | 10% | 10% |
| Total | 100% | 100% | 100% | 100% | 100% | 100% | 100% |
The Digital Agency of the Year Award shall honour the agency which supercedes the others in the Grand Score [GS]. The Grand Score of each agency shall be an aggregate of following:
The verdict of the Evaluation process of the entries shall be final and binding, and the Drivers of Digital Awards 2020 or its Jury Members shall not be answerable to any person or entity for the judgment.