5th Annual
Drivers Of Digital Awards and Summit 2021 Organised by Global Trends Forum and India Creative Industries Council
The Drivers of Digital Awards and Summit is the leading program in India that has been designed to identify, acknowledge and reward the enterprises, agencies, and individuals who have significantly transformed the following functions of the industry by leveraging the power of Digital and Automated processes: Online and Mobile applications and services, Digital Marketing, FinTech, MarTech, AdTech, eCommerce, Startup Ecosystem, Content development and publishing, Media Management, etc.
Additionally, we shall have the business leaders and connoisseurs share their views, experiences and knowledge pertaining to Digital transformations through Keynote Addresses, Panel Discussions and Insightful Presentations. Into the fifth edition this year, the Drivers of Digital Awards and Summit has emerged as the top property that discusses and rewards Digital innovations. Numerous stalwarts and stakeholders of the industry come together to form the Jury of this program and contribute to making the Drivers of Digital Awards the best in its category, while adding unmatched value and credibility to the entire initiative. Multiple factors have combined to ensure that the Drivers of Digital Awards is the most coveted and sought-after honour for the digital fraternity in India.
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With an eclectic mix of over 400 attendees represented by the leadership, senior and mid-level officials from the leading brands and agencies, DOD 2021 offers a wide spectrum of marketing, branding and partnership opportunities.
DOD 2021 presents a great platform for professionals and enterprises to position themselves as thought-leaders in the market by representing at the exclusive Speaker and/or Juror panel of this highly anticipated programme.
Head of Digital Business | Aditya Birla Sunlife AMC LimitedRead More
Amit Purohit
Head of Digital Business | Aditya Birla Sunlife AMC Limited
Amit spearheads Digital Business Pan India with P & L responsibilities. The Digital Business has mandates for Digital Sales & Strategic Alliances, Digital Marketing, Digital Operations and Customer experience and Digital Technology for business verticals like Investor, Distributor and Corporates. He has been instrumental in revamping Digital business and has been leading from the front with respect to bringing out many “Industry first” innovations in the Digital space. Digital Business has been able to successfully roll out new Digital Assets viz. Partner portal, Partner App, APIs for Digital partner integrations, Micro-sites for Tax Planning etc. in recent times and some of the initiatives are setting benchmarks in the industry. Amit’s career spans over 18 years across varied industries like BFSI, Telecom and Pharma. In past Amit was associated with organizations like Reliance Mutual Fund, Tata Docomo and ICICI Bank for business functions like Product Management, Strategic Sales & Business Development and Marketing.Amit is an MBA from Pune University and is a BMGI certified Green Belt holder in Six Sigma.
A marketing strategist with a penchant for creating and establishing regional and PAN India brands
across segments like Steel, Real estate and consumer electronics segments over the last 15 years. He has
a passion towards influencing customers mindset across national and international markets by being a
creative and business choir for generating optimal brand equity using traditional and digital media. Radio Jockeying, writing, travelling and teaching are the other interests on the personal front that primes up skill sets pertaining to customer understanding, story-telling, project planning, team handling and training etc eventually adding up to the functional efficacies.
Manav Sethi
Group Chief Marketing Officer | Eros International PLCRead More
Manav Sethi
Group Chief Marketing Officer | Eros International PLC
As Group CMO, Manav looks after both Eros Now and the studio business. He is responsible for brand, consumer growth & retention, talent, trade and PR across both these businesses. In his earlier role he was founder CMO for ALTBalaji, India’s first SVOD OTT platform which broke the notion that Indians don’t pay for content.In his last role at Getit he launched multiple businesses and brands in India and Malaysia across Yellow pages, Horizontal Marketplace and verticals like grocery and furniture, mobile wallet and a merchant lending platform.At Reliance Big Entertainment, he was the founder of then India’s largest online local search platform that got investment interests from Navteq & acquisition interest from Justdial. He was also part of founding co worked on launching businesses across FM Radio, Music, Motion Pictures, Movie rental & download, online gaming & a JV with Dreamworks Animation SKG. In his earlier stints, Manav exited a startup in stealth mode that created an IP that helped telecom towers reduce their energy costs.He has formal education in Management and Law.
Tushar Ghagawe
AVP – Group Digital Marketing | Thomas Cook India Ltd.Read More
Tushar Ghagawe
AVP – Group Digital Marketing | Thomas Cook India Ltd.
Digital marketer with excellent understanding of Indian consumer behavior and all aspects of Brand Marketing. Marketing professional with over 19 years’ experience in Marketing and Sales. Experience of working with varied industries like Travel, FMCG, Media and Finance. Experience of leading multi – functional teams including marketing, creative, project management, content, analytics and external partners to drive sustainable growth.
Prabhjyot Singh
General Manager- Marketing & Digital | ShowBox ChannelRead More
Prabhjyot Singh
General Manager- Marketing & Digital | ShowBox Channel
Prabhjyot Singh is a Marketing professional with 15+ years of experience in the industry. His experience spans across sectors like media houses, e-commerce and digital agencies. Currently, he is the General Manager – Marketing & Digital, Strategic Planning, Events & Content at ShowBox – National 24×7 Music TV Channel. During his career, he has been responsible for the launch campaigns, media buying, budget allocation, overall growth of the companies, scaling up the e-commerce business through digital mediums, generating new revenue streams and strategic planning for the new business development. Worked on several expansion plans in entertainment media, digital, publishing, OTT.
He has hands on experience with Branding & Digital strategies and setup online businesses from scratch. Developed online brands and delivered strong year-on-year revenue growth. Digital story teller with proven experience of creating winning solutions for Global & Indian brands.
He has worked on: ShowBox Music TV Channel, Epic TV, Studio Showbox, PTC Punjabi, PTC News, PTC Play, Tapp Me, Shopmate, Nokia, Store99, LivingGifts, etc.
As Chief Marketing Officer, Sai Narayan is responsible for leading the Brand, PR, Digital Marketing& Social Media efforts at Paisabazaar.com. He carries more than a decade’s experience across Brand Management, Advertising, Digital Marketing, Social Media and PR functions. Prior to joining the Policybazaar Group, he had worked within marketing and brand management roles at leading insurance companies, Max Life insurance and Aviva India. During the early part of his career, he has also worked with leading advertising agencies like JWT and Publicis India.
Principal Consultant | RemBrand ConsultingRead More
Nandita Khaire
Principal Consultant | RemBrand Consulting
Coming from a family of Advertising professionals, she has derived her training in advertising from Damodar Warrior, (ex Creative Director JWT) one of the leading creative gurus of Indian Advertising. She managed an advertising agency for more than 25 years and now is a branding and marketing consultant. She is Brand Director at UJA, a global advisory and business consulting firm, where she is responsible for GTM strategies, marketing and branding advisory to international companies coming to India.
Her core competencies lies in developing branding and marketing strategies, design & aesthetics, brand building, having serviced various B2C and B2B brands (process, food, hospitality, wellness, entertainment, manufacturing, retail, real estate, infrastructure etc).
She has a special interest in providing branding and marketing strategies to startups and social enterprises.
VISITING FACULTY
Over the last 15 years she has been invited by all the leading management and mass communication institutes in Pune as a visiting faculty. Her area of expertise is Advertising Management, Integrated Marketing Communications and Brand Management.
Visiting faculty to
Symbiosis Institute of Mass Communications (SIMC) PG and UG
Symbiosis Institute for Business Management (SIBM)
PICT School for Information and technology management.
MITSOB
MIT School of Design
PICT School for Information Technology and Management
International School of Business and Media (PG)
School for Fashion Techonology (Karve Shree Shikshan Sanstha)
University of Pune’s Mass communications department
Symbiosis Institute of Management Studies
Vishwakarma Institute of Management
Indira Institute for Communication Studies etc
BOOKS: AUTHORED
‘Integrated Marketing Communications’ for DY Patil University of Distance Learning
Co Authored ‘Advertising and Public relations’ for Symbiosis Centre for Distance Education
WORKSHOPS AND TRAINING PROGRAMS
Conducted workshops on branding for women entrepreneurs under the Goldman Sach’s Women Entrepreneurship training program conducted by ISB and SIIB.
Conducted workshops on ‘Marketing for SMEs’ under the aegis of Sakal Media group and Posiview Consultants
She conducts creativity workshops / training programmes for industry professionals, corporates and students. These training programs and workshops help to discover and build creative thinking.
AWARDS
1986 – President’s gold medal for the best children’s book ‘Mother Nature” for BAIF
1988 – Best poster design award by CEAD, Pune for poster on propagating agroforestry for BAIF.
1990 – Best packaging award by CEAD Pune for chocolate box for Baker’s Basket
2004 – Best Menu design for La Brasserie restaurant by the International Tourism Council
2009, 2010 – Best presented wine booth for Good Earth Winery – Upper Crust show (both years)
OTHER INTERESTS
Student and practitioner of BKS Iyengar School of Yoga
Currently writing a book on branding and marketing communications
Invited by NGO called SMILE run by Vandana Chavan (ex mayor of Pune city and currently Rajya Sabha Member) to provide expertise in marketing and building the brand SMILE. SMILE is a platform for women to showcase their handcrafts. These women come from economically weaker sections of the society
Was invited to anchor the communications committee for ‘Branding Pune’ initiative by Mahratta Chambers of Commerce, Industries and Agriculture (MCCIA) and Janwani.
She is well-networked and is respected for her expertise and business ethics.
Rahul helps marketers break down the silos in Digital Marketing and achieve a unified view of their customer, across marketing channels and devices. By leveraging the search “intent” signals into Display, Social and Video advertising, and enabling personalization at scale. He helps digital marketers in making their practice more efficient and accountable.
As a Digital Marketing Practitioner in his previous role, he had played an instrumental role in building India’s largest non travel e-commerce almost from scratch. Armed with this knowledge of knowing what really works, he now endeavors to help other advertisers surpass their goals and expect much more from Digital with the most advanced and comprehensive Digital Marketing Platform available in the market: DoubleClick by Google.
He has been featured on CNN Money and Fortune magazine for one of the “6 ideas for changing the world”.
He has been awarded the Best Digital Marketing Professional Award by the CMO Council and World Brand Congress.
Rahul is extremely passionate about Digital Marketing and Technology, likes doing things differently and is very fond of traveling, trekking, food, squash, badminton, and swimming.
Specialties: Digital Marketing, E-commerce, Social Media, Online Analytics, Mobile & Internet technology, Business Strategy, Consulting, Product Management, Business Development, Evangelism, Start-ups.
Archana Aggarwal is a passionate marketeer with 20+ years of experience. She is responsible for some critical and strategic areas such as media planning and buying, analytics, digital capability building, performance management of the media agencies, etc. Prior to Airtel, she was Country Media Manager for P&G, India. She was instrumental in P&G winning their first Cannes in India in 2006 post which they won many prestigious international awards for the Gillette Shave India Movement. She also led media for the high decibel launch of 4G and Payments Bank in India.
With hands on marketing experience across several service categories backed by solid direct sales
experience and having worked in 2 start-up operations, Sugato brings a cross industry learning of service
marketing for organisations looking for rich experience with performance. When you add 8 years of
working with the top ad agencies in the country, Sugato combines go to market scaling up skills with a
thorough experience of brand building.Specialties: Start-ups, product launch, media distribution, service marketing, service brand operations
A marketing strategist with a penchant for creating and establishing regional and PAN India brands
across segments like Steel, Real estate and consumer electronics segments over the last 15 years. He has
a passion towards influencing customers mindset across national and international markets by being a
creative and business choir for generating optimal brand equity using traditional and digital media. Radio Jockeying, writing, travelling and teaching are the other interests on the personal front that primes up skill sets pertaining to customer understanding, story-telling, project planning, team handling and training etc eventually adding up to the functional efficacies.
Balaji Vaidyanathan
Marketing Director – CEEMEA | Franklin TempletonRead More
Balaji Vaidyanathan
Marketing Director – CEEMEA | Franklin Templeton
Balaji Vaidyanathan is a seasoned marketing leader with over 17 years of insightful global experience in brand, advertising, digital, content and mainline. In his current role as Marketing Director, CEEMEA for Franklin Templeton based out of Dubai, Balaji is responsible for all strategic marketing initiatives for the CEEMEA region. He leads a team across multiple geographies, covering over 20 countries across Central and Eastern Europe, Middle East and Africa and focusing both on institutional and retail businesses. Prior to this role, Balaji was Deputy Head – Marketing for Franklin Templeton India and was responsible for leading all key brand initiatives and investor education programs. In his initial part of his career, he has also been associated in various capacities with the Aditya Birla Group and the Edelweiss Group. Balaji has been one of the early adopters of leveraging gamification, video content and storytelling in the mutual fund industry to promote investor education in the online space. His deep understanding of consumer marketing and customer lifecycle journeys have won him several awards in India and globally across creativity, content, innovation and effectiveness.