Organised by Inkspell / Global Trends Forum and India Creative Industries Council
The Drivers of Digital Awards and Summit is the leading program in India that has been designed to identify, acknowledge and reward the enterprises, agencies, and individuals who have significantly transformed the following functions of the industry by leveraging the power of Digital and Automated processes: Online and Mobile applications and services, Digital Marketing, FinTech, MarTech, AdTech, eCommerce, Startup Ecosystem, Content development and publishing, Media Management, etc.
Additionally, we shall have the business leaders and connoisseurs share their views, experiences and knowledge pertaining to Digital transformations through Keynote Addresses, Panel Discussions and Insightful Presentations. Into the Sixth edition this year, the Drivers of Digital Awards and Summit has emerged as the top property that discusses and rewards Digital innovations. Numerous stalwarts and stakeholders of the industry come together to form the Jury of this program and contribute to making the Drivers of Digital Awards the best in its category, while adding unmatched value and credibility to the entire initiative. Multiple factors have combined to ensure that the Drivers of Digital Awards is the most coveted and sought-after honour for the digital fraternity in India.
Collaborate With Us
With an eclectic mix of over 400 attendees represented by the leadership, senior and mid-level officials from the leading brands and agencies, DOD 2021 offers a wide spectrum of marketing, branding and partnership opportunities.
DOD 2021 presents a great platform for professionals and enterprises to position themselves as thought-leaders in the market by representing at the exclusive Speaker and/or Juror panel of this highly anticipated programme.
Prasad Pimplé. Executive Vice President - Digital Business Unit | Kotak Life.Read More
Prasad Pimple
Prasad Pimplé. Executive Vice President - Digital Business Unit | Kotak Life.
Prasad stands for
P ragmatic,
R OI driven,
A nalytical,
S egmentation &
A utomation focused
D igital way of doing business.
He is a firm believer in the process of ideation –
experimentation – learning fast – succeeding
faster & scaling up cheap.
A Chemical Engineer from UDCT & MBA from JBIMS, Prasad has 18+ years of
experience in Digital business, brand & product
management, customer acquisition,
customer life cycle management, strategy,
business planning and research across
insurance, telecom, banking and
engineering sectors.
Prior to Kotak Life,
Prasad has worked in HDFC Life, Tata Docomo,
Vodafone, ICICI Bank & Kotak Mahindra Bank.
Balaji Vaidyanathan
Director & Head of Marketing (CEEMEA) | Franklin TempletonRead More
Balaji Vaidyanathan
Director & Head of Marketing (CEEMEA) | Franklin Templeton
Balaji Vaidyanathan is a seasoned marketing leader with over 17 years of insightful global experience in brand, advertising, digital, content and mainline. In his current role as Marketing Director, CEEMEA for Franklin Templeton based out of Dubai, Balaji is responsible for all strategic marketing initiatives for the CEEMEA region. He leads a team across multiple geographies, covering over 20 countries across Central and Eastern Europe, Middle East and Africa and focusing both on institutional and retail businesses. Prior to this role, Balaji was Deputy Head – Marketing for Franklin Templeton India and was responsible for leading all key brand initiatives and investor education programs. In his initial part of his career, he has also been associated in various capacities with the Aditya Birla Group and the Edelweiss Group. Balaji has been one of the early adopters of leveraging gamification, video content and storytelling in the mutual fund industry to promote investor education in the online space. His deep understanding of consumer marketing and customer lifecycle journeys have won him several awards in India and globally across creativity, content, innovation and effectiveness.
Raja Chakraborty
Global Marketing Head (Male Grooming) | Emami InternationalRead More
Raja Chakraborty
Global Marketing Head (Male Grooming) | Emami International
A passionate consumer marketer and business enthusiast with 2 decades of experience across consumer goods sector with companies like Pepsico, Bayer, Nerolac & Currently working as Business Director – Luxury Grooming at Raymonds. He has played a key role in building PARK AVENUE as one of India’s foremost Male Grooming brands at Raymonds. Apart from consumer marketing, he loves watching movies in multiple languages
Rahul Mishra
Head of Marketing and Communications |Shemaroo EntertainmentRead More
Rahul Mishra
Head of Marketing and Communications |Shemaroo Entertainment
Mr. Rahul Mishra joined Shemaroo Entertainment in November 2017 and currently holds the position ofHead, Marketing and Communications.
Over the course of three years, Rahul has played a key role in shaping Shemaroo’s brand’s identity by leveraging emerging trends, thus striking a chord with the audiences and seeing success amongst competition. Hespearheaded Shemaroo’s ‘Brand Refresh’ that took place in 2018, wherein the company rebranded after 55 Years with new logo and tagline– India Khush Hua. He was also instrumental in Shemaroo expanding to newer business verticals such as in the OTT business with ShemarooMe and its entry into the Broadcast space with Shemaroo TV & Shemaroo MarathiBana.
He is a seasoned marketing professional and has a demonstrated history of helping brands excel in theMedia & Entertainment sector. His areas of specialization includes Marketing Management, OTT Marketing, Digital Strategy, Content Creation, Market Research, and Partnerships. He recognizes the true call of customer satisfaction and impactful delivery, right at the core of his audience, gaining positive traction all along the way of success.
Prior to joining Shemaroo, Rahul was the Chief Revenue Officer at CinePlay, an innovation in cinema that presents timeless stories as a digitally-immersive experience. He has had a series of successful stints, leading Marketing forIndiaCast, a Viacom18 & TV18 venture and BBC Global News, where he was the Asia Pacific Marketing Manager.
Rahul has pursued his MBA in Marketing from International Management Institute, New Delhi. He has also completed a one year Post Graduate Programme in General Management & Leadership from INSEAD, at the France & Singapore Campus.
Siddharth Devnani
Co-founder & Director of Operations | SoCheersRead More
Siddharth Devnani
Co-founder & Director of Operations | SoCheers
This rainmaker is the man behind the screen. Siddharth Devnani joined hands with Mehul Gupta in 2013 to
start SoCheers in its current avatar.
Siddharth has a Production Engineering degree & an MBA in Operations. During his pursuit of education, he
interned with Tata Motors and Future Group (Pantaloon Retail) that gave him hands on experience on value
chain management and the importance of seamless backend operations. He joined Naaptol in 2012 where
he took care of the operations of an entire category. Innately curious, he also took the extra effort to learn
the nitty-gritties of e-commerce. While the two friends worked during the day at the start up, their evenings
were filled with conversations on their start up. The conversations never started with “If we…” but “When
we…”. He finally took the plunge into the world of entrepreneurship in 2013 and started SoCheers.
Earlier on in the business, Mehul & Siddharth (Co-founders of SoCheers) decided to split roles and Siddharth
took over the helm internally to ensure smooth functioning of the business Siddharth’s brilliance at finance
management has facilitated SoCheers’ growth and carve a profitable path towards success over the years.
Apart from overseeing the finances, he also works closely with all teams to streamline agency processes that
make them more efficient.
He has a deep understanding of the web and spearheads web development projects and video production.
A reader and learner for life, Siddharth endeavors to learn something new every day. This thirst for
knowledge and new experiences led him to be a part of different cultural groups including the Rotaract Club.
Born and brought up in Mumbai, Siddharth loves getting away from the city whenever work allows it. He is
always the first one the team reaches out to when they want a review of a new gadget or a new restaurant
in town. When he is not multitasking and juggling between the endless tabs he has open on his laptop, you
can find him with a good book.
Rahul Kaushal is currently working as an E-commerce head for Casio India. An ex-consultant, he has now been associated with eCommerce for close to a decade now and is very enthusiastic in helping build businesses in online space. In the past he has been associated with Monitor consulting, Honeywell, Snapdeal, Nokia. He is an engineer (Delhi College of Engineering) and an MBA (MDI Gurgaon, Bocconi Italy) by education.
An avid reader, he reads regularly on product design, AI, human psychology and history.
In his spare time he likes to travel and explore new places.
Principal Consultant | RemBrand ConsultingRead More
Nandita Khaire
Principal Consultant | RemBrand Consulting
Coming from a family of Advertising professionals, she has derived her training in advertising from Damodar Warrior, (ex Creative Director JWT) one of the leading creative gurus of Indian Advertising. She managed an advertising agency for more than 25 years and now is a branding and marketing consultant. She is Brand Director at UJA, a global advisory and business consulting firm, where she is responsible for GTM strategies, marketing and branding advisory to international companies coming to India.
Her core competencies lies in developing branding and marketing strategies, design & aesthetics, brand building, having serviced various B2C and B2B brands (process, food, hospitality, wellness, entertainment, manufacturing, retail, real estate, infrastructure etc).
She has a special interest in providing branding and marketing strategies to startups and social enterprises.
VISITING FACULTY
Over the last 15 years she has been invited by all the leading management and mass communication institutes in Pune as a visiting faculty. Her area of expertise is Advertising Management, Integrated Marketing Communications and Brand Management.
Visiting faculty to
Symbiosis Institute of Mass Communications (SIMC) PG and UG
Symbiosis Institute for Business Management (SIBM)
PICT School for Information and technology management.
MITSOB
MIT School of Design
PICT School for Information Technology and Management
International School of Business and Media (PG)
School for Fashion Techonology (Karve Shree Shikshan Sanstha)
University of Pune’s Mass communications department
Symbiosis Institute of Management Studies
Vishwakarma Institute of Management
Indira Institute for Communication Studies etc
BOOKS: AUTHORED
‘Integrated Marketing Communications’ for DY Patil University of Distance Learning
Co Authored ‘Advertising and Public relations’ for Symbiosis Centre for Distance Education
WORKSHOPS AND TRAINING PROGRAMS
Conducted workshops on branding for women entrepreneurs under the Goldman Sach’s Women Entrepreneurship training program conducted by ISB and SIIB.
Conducted workshops on ‘Marketing for SMEs’ under the aegis of Sakal Media group and Posiview Consultants
She conducts creativity workshops / training programmes for industry professionals, corporates and students. These training programs and workshops help to discover and build creative thinking.
AWARDS
1986 – President’s gold medal for the best children’s book ‘Mother Nature” for BAIF
1988 – Best poster design award by CEAD, Pune for poster on propagating agroforestry for BAIF.
1990 – Best packaging award by CEAD Pune for chocolate box for Baker’s Basket
2004 – Best Menu design for La Brasserie restaurant by the International Tourism Council
2009, 2010 – Best presented wine booth for Good Earth Winery – Upper Crust show (both years)
OTHER INTERESTS
Student and practitioner of BKS Iyengar School of Yoga
Currently writing a book on branding and marketing communications
Invited by NGO called SMILE run by Vandana Chavan (ex mayor of Pune city and currently Rajya Sabha Member) to provide expertise in marketing and building the brand SMILE. SMILE is a platform for women to showcase their handcrafts. These women come from economically weaker sections of the society
Was invited to anchor the communications committee for ‘Branding Pune’ initiative by Mahratta Chambers of Commerce, Industries and Agriculture (MCCIA) and Janwani.
She is well-networked and is respected for her expertise and business ethics.
Rahul helps marketers break down the silos in Digital Marketing and achieve a unified view of their customer, across marketing channels and devices. By leveraging the search “intent” signals into Display, Social and Video advertising, and enabling personalization at scale. He helps digital marketers in making their practice more efficient and accountable.
As a Digital Marketing Practitioner in his previous role, he had played an instrumental role in building India’s largest non travel e-commerce almost from scratch. Armed with this knowledge of knowing what really works, he now endeavors to help other advertisers surpass their goals and expect much more from Digital with the most advanced and comprehensive Digital Marketing Platform available in the market: DoubleClick by Google.
He has been featured on CNN Money and Fortune magazine for one of the “6 ideas for changing the world”.
He has been awarded the Best Digital Marketing Professional Award by the CMO Council and World Brand Congress.
Rahul is extremely passionate about Digital Marketing and Technology, likes doing things differently and is very fond of traveling, trekking, food, squash, badminton, and swimming.
Specialties: Digital Marketing, E-commerce, Social Media, Online Analytics, Mobile & Internet technology, Business Strategy, Consulting, Product Management, Business Development, Evangelism, Start-ups.
Archana Aggarwal is a passionate marketeer with 20+ years of experience. She is responsible for some critical and strategic areas such as media planning and buying, analytics, digital capability building, performance management of the media agencies, etc. Prior to Airtel, she was Country Media Manager for P&G, India. She was instrumental in P&G winning their first Cannes in India in 2006 post which they won many prestigious international awards for the Gillette Shave India Movement. She also led media for the high decibel launch of 4G and Payments Bank in India.
A marketing strategist with a penchant for creating and establishing regional and PAN India brands
across segments like Steel, Real estate and consumer electronics segments over the last 15 years. He has
a passion towards influencing customers mindset across national and international markets by being a
creative and business choir for generating optimal brand equity using traditional and digital media. Radio Jockeying, writing, travelling and teaching are the other interests on the personal front that primes up skill sets pertaining to customer understanding, story-telling, project planning, team handling and training etc eventually adding up to the functional efficacies.
Imran Qadri
Head - Marketing & PR, Asia Emerging Markets & India Harley-Davidson Motor CompanyRead More
Imran Qadri
Head - Marketing & PR, Asia Emerging Markets & India Harley-Davidson Motor Company
Marketing professional & Automobile Industry Expert with 11 years of successful track record in Brand Development, Product Marketing & Planning, Marketing Communication, Category Management, Marketing Operations, Strategy and Media Advertising. Outstanding performance in CFT leadership, Brand Communication, ATL/BTL, Product Development, Product Launches, Special Editions, Events & Sponsorship, Media Planning, Digital Content, Agency leadership, Celebrity management, Retail Marketing, Luxury & Sports Marketing, Business Planning & CRM. Currently heading Marketing & PR for Harley-Davidson India. Was associated with Nissan Motor India as Head – Marcom for Datsun brand. Prior was Sr. Group Product Marketing Lead & Country Chief Marketing Manager for Hatch, Sedan, Luxury SUV, Sports, Electric Vehicle & Connected Car(Intelligent Mobility) segments leading the product, pricing, Go To Market and project management strategy for Nissan India. Before Nissan, was Sr. Category Brand Head – Commuter motorcycles for World’s largest two wheeler manufacturer (Hero MotoCorp- formerly known as Hero Honda), taking care of brand development, marketing communication, strategy, digital content nationally for the 10-brands portfolio along with key corporate marketing and global business projects. Started career as Marketing Lead for North with focus on regional media, BTL activations, rural, sales support & CRM. Part of strategic projects as a CFT member/leader like CBU Business model, Intelligent Mobility, Scenario Planning, DMS, Dealer websites, Marketing Planning & Budgeting Software, QBR – Commonwealth Games, IPL, MTV Roadies, HIL, Hero World Challenge, FIFA, ICC, Employer Branding, National Dealer Conclaves, Auto shows, Factory Launches, International Marketing & CSR. An MBA in Marketing & Operations; Also a Mechanical Engineering Degree holder along with Executive programs in Digital Marketing & Leadership. Ad Awards Jury & Globally certified GT-R instructor
Speaker, writer, social media and content strategist, Raj helps organisations leverage content
and social media to create conversations and turn fans into collaborators. He was recognised
by Adobe & Paul Writer among Top 100 Content Leaders (2018 & 2017). Recognised
among World's Top 100 Content Marketers 2018 Listing by Express Writers (USA). In 2017, he
was recognised among the Most Influential Content Marketing Professionals in India, by the
World Marketing Congress. He was also recognised among Top 100 Influential Marketing
Leaders in India by the World Marketing Congress (2016). Speaker at events including IAMAI
digital summit, mCube Awards, PitchCMO, Social Beat Digital Summit, NASSCOM, XIME,
Rotary and Lions besides colleges). Occasionally writes for ET Tech, BusinessWorld and
BusinessLine.